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We Are Disrupting Old-School Legacy Security, Says Zscaler CEO

“I looked at the world changing and saw that the way we work, how we work, and where we work was changing,” says Zscaler CEO Jay Chaudhry. “The security that was being offered by many vendors was meant for protecting offices. I said let’s build security in the cloud as a cloud security platform similar to what Salesforce did to take CRM to the cloud and what Workday did take HCM to the cloud. We are doing this kind of thing to disrupt old-school legacy security.”

Jay Chaudhry, founder and CEO of Zscaler, discusses how Zscaler is disrupting old-school legacy security in an interview with Jim Cramer on CNBC:

We Are Disrupting Old-School Legacy Security

I built this company starting in 2008 with a simple mission, let’s make internet and cloud a safe place to do business. I looked at the world changing and saw that the way we work, how we work, and where we work was changing. We could work anywhere on any device. The security that was being offered by many vendors was meant for protecting offices. I said let’s build security in the cloud as a cloud security platform similar to what Salesforce did to take CRM to the cloud and what Workday did take HCM to the cloud. We are doing this kind of thing to disrupt old-school legacy security.

The cloud is being adopted at a fairly good pace. It has taken a while but Office 365 adoption has changed a lot of things. All traffic of email is moving to the cloud. Workday, Salesforce, ServiceNow are all on the cloud. As applications move to the cloud that drives the adoption of security to the cloud. We are seeing significant momentum where customers with CIOs are asking for security to be done right.

100 Million Security Threats Blocked by Zscaler Per Day

In fact, I was talking to a CIO who said, “I asked this question to my people. If something can be done in the cloud you can’t do it in the data center. If security needs to be done in the cloud, why are we buying these security hardware boxes?” I see the world rapidly changing. In the past couple of weeks, you’ve seen some vendors announcing earnings and acknowledging that security is moving to the cloud faster than they thought.

A lot of the (100 million threats blocked by Zscaler per day) are (state-sponsored). The scariest ones we see are phishing attacks. Every day we see tens of thousands of phishing attacks. These are highly targeted. People are tricked to click into these things. They click on something and their credentials get stolen and then the botnet attacks out there. To really protect against all these things you need to sit in line to inspect traffic going in and out.

Blocking the Bad and Protecting the Good

Zscaler acts as a check post, almost like an International Airport. We’re inspecting everything that goes in and out of your device to make sure that we’re blocking the bad and that we are protecting the good to help people do good business. That’s why the biggest of the big companies like GE and Siemens and United Airlines all depend upon Zscaler to protect their enterprise.

Okta is a wonderful company that’s in the identity business. Their job is to make sure that employees and the departments are properly listed for a given company. It’s like a phone book or a directory. They’re the source of information. Think of us as the airport. When I travel and leave the airport they scan my passport. When they scan the passport a call goes to the database of passports asking is Jay Chaudhry the right person? Can he travel? That’s what Okta does. Zscaler is in line to enforce policy.

We Are Disrupting Old-School Legacy Security, Says Zscaler CEO Jay Chaudhry

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Combination of 5G and Wi-Fi 6 is Incredible, Says Boingo CEO

5G is not really hype, it’s here and it will emerge over time,” says Boingo CEO Mike Finley. “I think it’s going to come faster than 4G did. You have all the U.S. operators engaged and you have operators all over the world that are launching and want to launch 5G products. At Boingo, we’ll take the 5G capabilities and implement them into all the venues that we have. Take (5G) cellular today and mix that with Wi-Fi that’s coming in Wi-Fi 6 and it’s really an incredible offering that comes to end-users.”

Mike Finley, CEO of Boingo, discusses how the combination of 5G and Wi-Fi 6 is already bringing higher and faster internet speeds, lower latency, more device connections, and better security, in an interview on Bloomberg Technology:

Wi-Fi 6 Is Starting To Come Out Now

Wi-Fi in and of itself continues to evolve. Wi-Fi 6 is starting to come out now. We’ve recently done a trial in the John Wayne Airport in Orange County, California. Essentially, that’s higher speed, faster speeds, lower latency, and many more devices can be used at the same speeds with better security. As Wi-Fi continues to evolve you’ll start to see devices and capabilities come with that.

The second piece of it is at Boingo we are an activity company. We offer a combination of cellular and Wi-Fi together. As new technologies come out and if that’s satellite those types of capabilities will be enabled in devices. When you have a company like Boingo that’s a neutral host company in large airports, multi-family housing, military bases, in stadiums, and places like that, we’ll enable all of that technology so that the end user can benefit from the capabilities that are in front of them.

5G Is Not Really Hype, It’s Here

If you look at where 5G’s at, it’s here. 5G has been launched here in the US. There are infrastructure companies outside of (China’s) Huawei that have been in front of that and are the networks that the U.S. operators are launching with. Devices are coming in rapid fashion. There are chips that companies like Qualcomm have not only developed but now have in the marketplace. There have been devices that have launched. A laptop with Lenovo and Qualcomm was announced last week that has 5G in it.

5G is not really hype, it’s here and it will emerge over time. I think it’s going to come faster than 4G did. Part of that is because you have infrastructure vendors and device makers that are seeing that it’s going to scale quickly. You have all the U.S. operators engaged and you have operators all over the world that are launching and want to launch 5G products. That’s been being worked for a long time. At Boingo, we’ll take the 5G capabilities and implement them into all the venues that we have. Cellular today and you mix that with Wi-Fi that’s coming in Wi-Fi 6 and it’s really an incredible offering that comes to end-users.

Boingo Continues With Double-Digit Revenue Growth

We’ve had 18 consecutive quarters of double-digit revenue growth. We’ve exceeded our guidance for 20 quarters in a row. We’ve met the guidance that we have for the first quarter and that we’re claiming for the rest of this year. We’re performing according to our plan. We continue to invest and we have lots of opportunity in our cellular business and our Wi-Fi business continues to grow. The combination of those two together really is what separates us. We also have a new opportunity in multifamily or apartment buildings and student housing that we’re developing now as we speak.

Combination of 5G and Wi-Fi 6 is Incredible, Says Boingo CEO Mike Finely

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IBM Says Blockchain-Powered Shipping Industry Platform Will Dramatically Reduce Costs

Major ocean container carriers CMA CGM and MSC Mediterranean Shipping Company (MSC) are joining TradeLens, a blockchain-enabled digital shipping platform, jointly developed by A.P. Moller – Maersk and IBM. With the addition of these carriers on the TradeLens platform, nearly half of the world’s ocean container cargo will be using blockchain technology to dramatically improve costs and efficiencies.

Bridget van Kralingen, Senior Vice President of IBM Global Industries, Clients, Platforms & Blockchain at IBM, discusses the addition of major ocean carriers to the TradeLens blockchain-enabled digital shipping platform in an interview on Bloomberg:

Blockchain Technology Could Reduce Shipping Industry Costs By 20%

Essentially we announced yesterday that with the addition of MSC and CMA on to the TradeLens blockchain more than 50 percent of the volume of the containers of the world’s shipping industry will be on a blockchain that we’ve developed in collaboration with Maersk. What this means is full transparency and a massive reduction of paper exchange. An average shipment takes about 200 document exchanges between the multiple parties; the freight forwarders, the shippers, the carriers, customs, and ports.

The World Economic Forum estimates that’s about 20 percent wastage from inefficiencies in the supply chain. The technology of blockchain allows all these multiple parties to immutably store the records and advance the records as the shipments move. This means less wait times. It means carriers and shippers know where the goods are. It basically means things can be cleared a lot faster, all leading to bigger inclusion in the shipping industry.

Starting To See Blockchain Technology For Enterprise Really Scale

The whole ecosystem will benefit so much in terms of the efficiencies. If you think about it, rather than having to interface 200 document times, it occurs once by putting your data on the blockchain. This is a situation when the ROI for every single industry participant is very strong.

The second thing, which is really important and why we’re starting to see the blockchain technology for enterprise really scale in terms of what IBM has been building for our clients across numerous industries, is that there’s a level of security in here and there’s a level of speed and efficiency. It’s easy to actually set up these networks. The difference is that these solve problems that no one company could solve on their own.

Blockchain Technology Reducing Costs

The way that the system works is that all the participants pay a very small amount to belong to the blockchain. It is a flat rate but does change according to volume. It is a very de minimis amount and the real way that the blockchain works is by many many participants belonging to the network and by the fact that those participants have a reduced cost.

Another example of this is we have a blockchain in the consumer and retail industry called Food Trust which tracks provenance and sustainability of food built in conjunction with the industry. It allows food to be tracked and recalled in two seconds versus six days. That has got such a strong economic and consumer value. The other big payback is that for many of our clients they’re looking at the idea to have trackable, sustainable, consumer presentations. So you can put diamonds on a blockchain and say they aren’t conflict diamonds. This is very powerful for consumer provenance and sustainability.

Blockchain-Powered Shipping Industry Platform To Dramatically Reduce Costs

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Disruption Caused By Technology Certainly Is a Big Issue, Says Disney CEO

“When I think about what is going on in our businesses and our world today disruption caused by technology certainly is a big issue,” said Disney CEO Bob Iger while sitting within the new Star Wars: Galaxy’s Edge at Disneyland. “It’s one that I don’t necessarily get anxious about but one that I spend a lot of time on and am deeply focused on it. What we’ve tried to do is build a company that is capable of adjusting.”

Tour of Star Wars: Galaxy’s Edge at Disneyland

Bob Iger, CEO of Disney, discusses the launch of Star Wars: Galaxy’s Edge at Disneyland (see video below) as well as how technological disruption is impacting media and advertising in an interview on Fox Business:

Disruption Caused By Technology Certainly Is a Big Issue

When I think about what is going on in our businesses and our world today disruption caused by technology certainly is a big issue. It’s one that I don’t necessarily get anxious about but one that I spend a lot of time on and am deeply focused on it. I happen to believe that because of the kinds of stories that we tell and the products that we have including Pixar, Marvel, National Geographic, Disney, Star Wars, FX, Avatar, to name a few, that we have products that are not necessarily bulletproof or invulnerable to change but are more likely to withstand that kind of disruption we’re seeing.

What we’ve tried to do is build a company that is capable of adjusting. This is not just in terms of our culture and the wherewithal, but capable of adjusting in terms of the kind of products we have to new forms of monetization and new forms of delivery. What Disney Plus and ESPN Plus and Hulu are designed to do is not only to grow as businesses to themselves but to be there for us as major alternatives in terms of business models should disruption get so acute that the current business model ends up being less viable.

We Priced Disney Plus To Be Very Accessible

We priced Disney Plus to be very accessible. What we are putting on are incredibly popular products such as Disney animated movies going all the way back to Snow White, the Star Wars films, the Marvel films, and on and on. Also on Disney Plus will be all the new things we are making. We wanted as many people across the world to be able to afford what they love which is all these properties.

I actually don’t believe that price is going to be much of an issue for us given what’s available in the marketplace. For people who maybe can’t afford to spend another $ 7 a month is it possible they will give something else up for it? Sure. Is it possible they will wait to subscribe? Of course. We purposely kept the price down so that it would be more affordable to more people.

Most Focused Initially on Net Subscribers

I think in terms of the metrics that we will be most focused on initially (with Disney Plus) it would be net adds or net subscribers. That’s probably the most important metric for the foreseeable future. Another metric will be just how much people are watching programs or movies that we put on. We are making a lot of original product including Star Wars product with a series called The Mandalorian.

We’ll watch carefully in terms of what’s being consumed. We don’t have any worries about it. We bought a technology platform called BAMTECH. It’s going to be a great means of delivering a good experience to consumers. We certainly have an ample library of products through television and movies and we have a lot of original content being produced.

Advertising Will Find Its Way To the Consumer

I think there will be channel consolidation (in the future). I don’t know about companies. We are a little spent right now I should say. We’ve got a lot to digest still. I think you will see some more consolidation. More importantly, I think there will be consolidation in the types of products that are brought out, particularly channels. There will be fewer channels globally in five years than there are today.

Advertising will find its way to the consumer. Hulu sells advertising and more than the majority of people who sign up for Hulu are watching Hulu programs with advertising in it. We know there is advertising on Facebook and advertising on a variety of new platforms. It’s not on Netflix and won’t be on Disney Plus. I think the advertiser, given the technology that’s available and given the data that will be available, will find its way to the consumer, a way of delivering their messages.

Disruption Caused By Technology Certainly Is a Big Issue, Says Disney CEO Bob Iger

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The Power is Going From Companies To Consumers, Says Drift CEO

“The most important thing for us and the reason we exist is that all the power is going to all of us, the buyers and consumers,” says Drift CEO David Cancel. “It’s going from companies to consumer buyers. We (as consumers) dictate everything now so every company in the world has to modify how they sell and service to make us happy. This is good news for us but it is a radical shift especially in B2B.”

David Cancel, CEO of Drift, discusses their new partnership with Adobe and the launch of their joint product called Conversational ABM in an interview with Jeff Barrett:

The Power is Going From Companies To Consumers

We’ve been working a while now with Marketo and now that Adobe and Marketo have come together it’s going to the next level. We announced a joint product today called Conversational ABM which is the next step we are taking. We’ve been working mainly with the Marketo side which is B2B and now we are going to start to work with the B2C side with Adobe. We will be working with consumer companies and business companies. We will be doing both.

The most important thing for us and the reason we exist is that all the power is going to all of us, the buyers and consumers. It’s going from companies to consumer buyers. We (as consumers) dictate everything now so every company in the world has to modify how they sell and service to make us happy. This is good news for us but it is a radical shift especially in B2B. We are not going to put up with it anymore. We have infinite choice. We have lots of options. We just want to deal with companies that are going to make us feel better and have amazing experiences.

Removing Things That Prevent Real Conversations

We do a lot of stuff with bots and AI. What’s exciting there to me is not just that part but removing the friction and removing the things that prevent real conversations and real relationships from happening. We’ve been spending so much time putting things into Excel spreadsheets and databases that we have lost sight that business is human to human. It’s you and me. Bots are not buying from each other. So until the bots buy from each other and the world is over it’s all about all of us.

Right now we are moving and prioritizing. We are going back to basics. We are going back to how selling, marketing, and how business has operated for all of time. We’ve just been in a weird 10-20 year bubble where we’ve extracted that away. We’ve removed the humanity out of it. Now we are now going back to what it was before.

You Just Have To Be a Normal Human

It’s kind of funny because you just have to be a normal human. You’ve got to take away the business hat. You’ve got to take away the things we did before which is what adds so much complexity in the tool space. What is the most authentic relationship that we are going to have? How would I want to be treated? When you start to do that it becomes obvious and the tools are not that complicated. We overcomplicate it because we are used to selling to people in a way that makes it this kind of world.

But guess what, an entirely new generation is coming online now who doesn’t think this is normal. There are entirely new generations coming online globally around the world who don’t think this is normal. So we have to wake up. They think that personally buying is normal. To think that on the business side of things you can only buy from 9-5 when there isn’t a holiday when there is someone available and when they want to talk to you. It made sense to a certain generation. It is now the thing that is going away.

The Power is Going From Companies To Consumers, Says Drift CEO David Cancel

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You Can Renew the Founder’s Mentality, Says Author Chris Zook

“Once your company is no longer small it tends to accumulate bureaucracy and you begin to lose the founder’s mentality,” says Chris Zook, author of “The Founders Mentality.” “That is the paradox of growth. Growth creates complexity and complexity is the silent killer of profitable growth. Complexity is also the silent killer of our lives in some ways. The solution is that every business should go through a sort of housecleaning to get to the core of the core of the core.”

Chris Zook, the Best-selling author of “The Founder’s Mentality” and an Advisory Partner at Bain & Company, recently spoke at ONE: The Alltech Ideas Conference (ONE19) in Lexington, Kentucky:

Massive Change Coming As We Shift to a Digital Economy

What are the most predictable barriers to sustaining profitable growth for organizations today? Why is it that some companies age prematurely? Why do others continue to grow? As the global economy has shifted from an industrial economy to a digital economy people see massive change coming. Nearly two out of three people believe their main competition in five years will be a different company and have a different business model than it does today.

Right now will be the slowest pace of change that you will experience going forward. Interestingly, it is also the fastest pace of change that you have ever experienced. The major barriers to growth are internal. Your company’s fate is in your hands.

Starbucks Refocused On the Customer Experience

Anybody could open a coffee shop. So how did Starbucks rise above all the rest to create a massively successful business in the coffee shop industry? For years the company’s trajectory looked like a high tech business. Then the founder Howard Schultz left and he turned the running of the business over to a management team. Then to the surprise of many loyalty scores from customers started going down. Same-store sales went down and this, in turn, caused their stock price to go down.

Starbucks founder Howard Schultz needed to come back as CEO to figure out what went wrong and right the ship. Were people simply sick of Starbucks? Actually, Schultz found that the company was inflicting self-inflicted wounds. It wasn’t any single big decision, it was many decisions made inch by inch that were creating the issue. The stores became cookie cutter and cluttered with big aluminum machines that ruined the experience. Customers didn’t love Starbucks anymore. That changed when Schultz focused the company on the customer experience again.

Maintaining the Founder’s Mentality

This is an example of how even successful companies can lose the founders mentality. The founder’s mentality dies when everyone aspires to be in the front office. Strategic problems outside often reveal deeper challenges and root courses of a breakdown inside companies. Businesses should look at the indicators of internal health. The first of those factors is Insurgency. What are we really about? Are we building something for the long term and not quarterly earnings? What is our core? For example, what is the core of Nike? It’s not the sole of the shoe. It’s Nike’s bold mission of uniqueness.

The second element of the founder’s mentality is what we call Frontline Obsession. When leaders move far from the frontline you lose the innovation engine and you lose talent. You also lose experimentation, frontline empowerment, and customers advocacy. Engagement levels are often lowest for those not interacting with customers. Generally, functions further down in the organization have lower engagement. Many companies erode from the frontline up.

The third element of the founder’s mentality is the Owner Mindset. The founder is the owner. They feel that their company is their baby. But as the years go people move to the main office, away from operations and the customer. Sometimes, as with Michael Dell, this prompts the founder to come back to the company.

Michael Dell Restored the Owner’s Mindset

When Michael Dell of Dell Computers noticed that PCs and company owned and managed servers started to not be as powerful as they once were. At one time they ubiquitous with business. Then AWS and the cloud started replacing servers and this impacted Dell’s business model. By this time Michael had left day to day management of Dell. But just like Starbuck’s founder, Dell brought Michael back to restore the owner’s mindset.

Michael Dell made a lot of bold changes including acquiring EMC, which at the time (2015) was the largest deal in tech history. Many people were openly skeptical. However, Michael Dell had a plan to simplify the company. He was actually going through the founder’s mentality playbook.

He really rebuilt the insurgency from scratch. At one point, he notably said that he wanted to make Dell the largest startup in the history of business. Dell is now wildly successful again, having significantly changed its business model while empowering an entrepreneurial spirit once again.

When I came to Lexington, Kentucky to speak today I asked about the early years of Alltech. Alltech’s founder, Dr. Pearse Lyons story is incredible. It is as incredible as Michale Dell’s. Dr. Pierce Lyons was way ahead of his time. He is is the quintessential expeller of these elements of the founder’s mentality.

Every Business Should Get to the Core of the Core of the Core

It is a fact that founder-led companies consistently outperform. A study by Bain showed that founder-run companies performed over 3.1 times more than others in the S&P 500. But organizations are just like humans in their life cycle. Initially, all founders of successful companies went up against established big companies. These companies often don’t immediately notice or care about your small startup. However, they eventually fight back. This forces you to raise capital and grow and become large yourself.

Once your company is no longer small it tends to accumulate bureaucracy and you begin to lose the founder’s mentality. That is the paradox of growth. Growth creates complexity and complexity is the silent killer of profitable growth. Complexity is also the silent killer of our lives in some ways. The solution is that every business should go through a sort of housecleaning to get to the core of the core of the core.

Renewing the Founder’s Mentality

An example of this is LEGO. Over time, LEGO moved away from being a toy company and created other things like theme parks, watches, retail stores, and much more. At one point this diversification almost caused the company to go bankrupt. All of these ventures sucked out their ability to execute the core. Now realize that there are 71 lego bricks for every person on the planet. LEGO as a brand and a toy product is engrained in people. But LEGO had a serious problem to solve.

They decided to go back to their core. They decided to simplify and they turned the company around. It’s a great example of how companies can over complicate things when they go after bright shiny objects.

A question I’m often asked is can you renew the founder’s mentality? One company that did renew it is Domino’s. The company eventually stalled out when they didn’t invest in the next wave of differentiation. An investment company bought Domino’s and they started to make each franchisee like a mini founder. Their stated goal was to create a company of many founders. They also doubled down on technology and delivery. This strategy worked big time. Their trajectory of growth is like a high tech firm now.

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Without Data, There is No Great AI, Says Informatica Exec

“Without data, there’s no great AI, says Amit Walia, President, Products & Marketing at Informatica. “Now that AI is really becoming pervasive and at scale, you really need to give it relevant good contextual data. We see that happening a lot in the world of enterprise. Finally, enterprise is arriving at the point where they want to use AI for B2B use cases, not just consumer use cases that we are used to. AI is a part of everything that we do in data.”

Amit Walia, President, Products & Marketing at Informatica, discusses how data is the lifeblood of the enterprise in an interview on theCUBE at Informatica World 2019:

Without Data There is No Great AI

The language that AI needs or speaks is data. Without data, there’s no great AI. This is something that we’ve known all this while, but now that AI is really becoming pervasive and at scale, you really need to give it relevant good contextual data. We see that happening a lot in the world of enterprise. Finally, enterprise is arriving at the point where they want to use AI for B2B use cases, not just consumer use cases that we are used to. AI is a part of everything that we do in data.

It has really helped to improve productivity and automate mundane tasks. There’s a massive skills gap and I think you look around the economy is fully saturated with jobs. There is still so much work to be done with more data and different data. AI is helping make some of those mundane activities become a lot easier and autonomous.

Data is Becoming a Platform of Its Own

Our data scientists have gone from heroes to superheroes. Think about it. What we are seeing in this world is that data is becoming a platform of its own. It is getting decoupled from the databases, from the applications, and from the infrastructure. To truly be able to leverage AI and build applications on top you cannot let it be siloed and be held hostage to its individual infrastructure components. We’ve seen that fundamental change happening where data as a platform is coming along.

In that context, the catalog becomes a very pivotal start because you want to get a fuller view of everything. You’re not going to be able to move all of your data to one place. It’s impossible. But understanding that metadata is where enterprises are going and then from there you can have a customer experience journey with MDM. You can also have an analytics journey in the cloud with an AWS or an Azure. You can have complete governance and security and privacy journey while understanding anomalous activity.

Metadata Is the New OS

Data is everywhere. It’s like the blood flowing through your body. You’re not going to get all the data in one place to do any kind of analytics. You’re going to let it be there. We say that metadata is the new OS. Bring the metadata, which is data about the data in one place, and from there let AI run on it. What we think about AI is this; LinkedIn is a beautiful place where they leverage the machine learning algorithm to create a social graph about you and me. If I’m connected to John I know now that I can be connected with you. The same thing can happen to the data layer.

When I’m doing analytics and I’m basically searching for some report, through that same machine learning algorithm at the catalog level now we can tell you that this is another table or another report or another user and so on. We can give you help back ratings within that environment for you to do what I call analytics on your fingertips at enterprise scale. That’s an extremely powerful use case of taking analytics, which is the most commonly done activity in an enterprise and make it accurate at enterprise scale.

Without Data, There is No Great AI, Says Informatica’s Amit Walia

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Attackers Targeting People as Workloads Move to the Cloud, Says Proofpoint CEO

“The reality is that attackers are targeting people,” says Proofpoint CEO Gary Steele. “They’ve done it traditionally on email but it’s expanding as more and more applications or workloads are running in the cloud. That’s where people are and that’s where they can be targeted. The point when people migrate to the cloud is a very important point where companies reconsider their security strategy.”

Gary Steele, CEO of Proofpoint, discusses how the migration of companies to the cloud is significantly impacting security in an interview on CNBC:

Attackers Targeting People as Workloads Move to the Cloud

The reality is that attackers are targeting people. They’ve done it traditionally on email but it’s expanding as more and more applications or workloads are running in the cloud. That’s where people are and that’s where they can be targeted. So we’re excited about our announcement of an acquisition last week called Meta Networks. It gives us the ability to help companies control the access of their employees and it fits naturally with this broader cloud strategy that we’ve been rolling out.

The point when people migrate to the cloud is a very important point where companies reconsider their security strategy. Traditionally it was the perimeter that controlled everything. Today there really isn’t a perimeter as more and more of these apps and workloads end up in the cloud. One of the things that we liked about this new acquisition of Meta Networks is that one compromised person can’t bring the whole network down. You can really control the access for every single person. That’s a natural complement of how we think about securing the cloud.

Key Driver For Our Business is Broad Migration To the Cloud

One of the key drivers for our business has been this broad migration to the cloud and specifically to Office 365. We’ve been benefiting as organizations reconsidered their on-premise strategy and think about the cloud. Office 365 is an important way for them to go and they need additional security controls than what Microsoft’s providing today and we’re helping those customers be successful in a Microsoft environment. It’s pretty clear that there’s a lot going on globally. The geopolitical environment is very much at unrest and when those times happen you see a lot more global threat activity. As a result, that bodes well for our business over time, unfortunately.

Broadly one of the philosophies we’ve had as a company is to have a strong ecosystem to make it easier for customers to digest all that security infrastructure. It’s everybody from an Okta, which we announced a relationship in the Fall, to relationships that we’ve had for a long time like Palo Alto Networks. We have basically done the technical integration between our products to make it out-of-the-box easy for our customers. We have many customers running on the broader G Suite and we support that just like we support Office 365.

Threat Actors Taking Over Your Email Has Phenomenal Implications

The one big theme and we’ve been seeing it for a while now, it’s been almost a year, but it’s really important, is threat actors taking over people’s email accounts. Think about someone owning your email account being able to send email as you. That has phenomenal implications. So we’re helping companies today identify that, remediate those kinds of events, and be safer as they move to Office 365 or Google for that matter.

The primary threat actor that we’re seeing there is a threat actor group out of West Africa. But we do see it broadly used and employed by a range of threat actors. Two-factor authentication is a good start (to prevent this threat). Then we can obviously help detect and remediate.

Attackers Targeting People as Workloads Move to the Cloud, Says Proofpoint CEO Gary Steele

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The Need to Transform is Front and Center for Every C-Level Executive, Says Adobe CEO

“When people look at what’s happening with Amazon trying to get into their businesses, the need to transform is also front and center for every c-level executive,” says Adobe CEO Shantanu Narayen. “Given that Adobe’s been through our own transformation and has software they want to hear from us and they want to experience that same benefit that we have been able to see.”

Shantanu Narayen, CEO of Adobe, discusses how Adobe is helping companies large and small through their digital transformation in an interview on CNBC:

Adobe Helping Businesses Transform

When we talk about helping businesses transform we do every aspect of it. We help them create that experience and help them understand how to attract customers. That last mile of transacting with customers is so critical. Adobe was a company that actually innovated tremendously but we had a two-tier distribution channel. We have two businesses. We have the creative business and we have the enterprise business. If you look at what we’ve been able to accomplish in the long run and the two tailwinds that we have, we continue to be really optimistic about Adobe’s prospects.

When we completely moved to the cloud we recognized that every other company would go through what we did. Namely, how do you engage with your customers digitally? Do you understand how to acquire them and how do they use your software? I think sharing our learnings with other people gives us incredible credibility in the enterprise and we learn from these customers.

Creating a Real-Time Customer Profile is So Critical

In enterprise software, this third generation, which is all about customer experience management, I think it’s the companies who recognize that you have to partner with an entire ecosystem to create this real-time customer profile that’s absolutely so critical. That’s why our partnerships, whether they be with ServiceNow or Microsoft or the other cloud kings is so critical in enabling our customers to completely transform themselves.

What we have been able to do is create this real-time customer profile. People are really within an enterprise saying how do I create native applications? ServiceNow is clearly the leader in IT Service Management. What John (Donahoe) has done is truly special. I think partnering with them to enable IT professionals within an enterprise to use Adobe’s Customer Experience Management with ServiceNow’s IT Service Management, that was a natural.

The Need to Transform is Front and Center for Every C-Level Executive

Design and creativity have never been more important. Everything has a screen. So people are creating content, whether that’s a car, whether that’s a retail experience, whether it’s a basketball stadium. Adobe is the content provider that enables all of these screens to be delivered with incredible content. Given design is more important and given mobile devices are in every single place, that’s a tremendous tailwind.

Secondly, when people look at what’s happening with Amazon trying to get into their businesses, the need to transform is also front and center for every c-level executive. Given that Adobe’s been through our own transformation and has software they want to hear from us and they want to experience that same benefit that we have been able to see.

I’ve talked about how video is explosive. II think what Disney is doing both with their own service as well as with more control of Hulu is really saying people are consuming more and more content digitally. So providing the analytics for that, providing the digital rights management for that, the right ability to audience segment in terms of who you are attracting, a lot of that is what Adobe powers. This is not just for Disney but for frankly all the major media companies in the world.

Adobe Powering Big CPG Companies Through a Digital Transformation

The big CPG companies are going through the following question. They have sometimes hundreds of millions or billions of people using their products and they just don’t necessarily know who they are. Giving them that insight into how they create this incredible customer database, how they understand usage patterns, and how they understand what these people want. If we can provide that insight to companies then all the CPG companies can recognize that this direct relationship will enable them to innovate at a faster pace.

For example, what Unilever is trying to do is really say we have this tremendous distribution network but what they’ve tried to do even with Dollar Shave Club is really say, “How do we create an incredible customer database?” But the same thing is happening across Colgate or Procter & Gamble. We are partnering very heavily with Unilever as they embark on this digital transformation and understanding customer patterns and customer sentiments across the world.

The Need to Transform is Front and Center for Every C-Level Executive, Says Adobe CEO

Also read:

Without AI, Real-Time Personalization Would Not Be Possible

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Carbon Black Uses AI to Analyze 500 Billion Daily Security Events, Says CEO

“Carbon Black is analyzing 500 billion security events across the globe every single day,” says Carbon Black CEO Patrick Morley. “Of course, you can’t do that with people. You have to do that with a number of techniques. We certainly leverage the compute capability of the cloud. Then we apply AI and machine learning models to that. It allows us to see patterns across the globe that help many many companies stop the bad guys.”

Patrick Morley, CEO of Carbon Black, discusses how their company uses AI and machine learning to analyze in real-time 500 billion security events daily in an interview on Bloomberg Technology:

China is the Number One Nation Driving Cyber Attacks

As a cybersecurity company, we have an interesting relationship with certain nations around the world. This is particularly true with those that are very active from a cyber standpoint. China, in particular, has statistically been shown to be the number one nation across the globe that is driving cyber attacks. So our relationship with China is a different relationship than many other public companies across the globe. We don’t actively sell into the market because we are helping many companies actually protect themselves from attacks that are generated out of China.

As I tell all of our employees we are building a company for the long term. Our stock is going to be impacted by things we control and many things we don’t control. When I look at my app and I see red everywhere it’s certainly disturbing. Obviously, that will impact companies that are going to buy my product eventually. If that has an impact on other public companies and private companies, it will impact us eventually.

Cyber is One of the Most Interesting Spaces in Tech

We gave (investors) a consistent outlook in Q2. Analysts reacted positively which is good. Again, we are building for the long term a company that matters in cyber. I think cyber is one of the most interesting spaces in tech right now because of everything around us. We come back to cyber again and again.

If you look at all the news about Facebook cyber is in it. If you look at some of the geopolitical issues in Europe and in the U.S., cyber comes in. It’s an important area and we are a new guard of companies helping to change it and make it better and more effective for companies. We are building value around the company.

Uses AI to Analyze 500 Billion Security Events Per Day

Some of those (competing) providers (such as Cisco and Fortinet) work in a different part of the market than we do. It’s a big market. It’s a $ 100 billion market that’s going through fundamental change. We do provide a platform that does compete (directly) with some of the traditional players such as Semantic and others. The way we compete is we are based on one core principle. If you look at where the long term trend of where the world is going you need to leverage the power of data in order to figure out what’s happening. We leverage data in a way that allows us to see and to stop the adversary in ways that traditional products can’t.

Carbon Black is analyzing 500 billion security events across the globe every single day. Of course, you can’t do that with people. You have to do that with a number of techniques. We certainly leverage the compute capability of the cloud. Then we apply AI and machine learning models to that. It allows us to see patterns across the globe that help many many companies stop the bad guys.

Carbon Black Uses AI to Analyze 500 Billion Daily Security Events

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