Tag Archive | "Copywriting"

5 Practical Tips on the Craft of Copywriting

This post is about the practice of writing. It’s about developing habits that make it easier to sit down and…

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Last Day to Join Persuasive Copywriting, and a Punch in the Mouth for Facebook

Heads up: The introductory rate for our Persuasive Copywriting 101 Course is ending today, November 1, at 5:00 p.m. Pacific…

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Communication, Creativity, and a Sweet Halloween Deal on Our New Copywriting Course

The big news for us this week is, of course, the new copywriting course. If you didn’t see the announcement…

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Get a Lot Better at Writing Persuasive Copy: Copyblogger’s Brand-New Copywriting Course is Open

Last week, one of our very dear community members, Hashim Warren, said something I loved about our new persuasive copywriting…

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A Week of Sweet Copywriting Advice

It’s Carb Week on Copyblogger! This week, we have three sweet posts to share with you on how to write…

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These 4 Copywriting Techniques Work Really Well … Right Up Until They Don’t

Search on Google and you’ll find hundreds of thousands of pages devoted to copywriting secrets, tips, tricks, and techniques. Go…

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Marketing 101: Copywriting vs. Copy Editing vs. Content Writing

Here’s a quick guide to help you differentiate between similar roles and find the person with the skill sets you need for your websites, blogs, print ads, direct mail letters, brochures, product spec sheets, catalogs, etc.
MarketingSherpa Blog

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Ask MarketingSherpa: Making a career shift (to B2B copywriting)

If you want to break into the field of copywriting, the more writing experience you can get under your belt, the better. Here are 4 tips.
MarketingSherpa Blog

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Cultivate Some Skills and Sharpen Your Copywriting Mojo

Reminder: Today at 11:00 a.m. Pacific / 2:00 p.m. Eastern, Rainmaker Digital CEO Brian Clark and Ricardo Bueno from RightMessage are hosting a Free Web Personalization Workshop. You’ll learn how to increase your opt-ins (and sales) by personalizing your landing pages and sales sequences. Get all the details and register here. We love subtle tactics
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How to Fix 5 Conversion-Killing Copywriting Mistakes

A sales page lies at the end of the conversion path. When a prospect arrives on that page, it’s the result of a lot of planning and hard work. So the next part really sucks. Because most of those visitors will leave the page without buying anything. Fortunately — a small silver lining — there
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