Tag Archive | "Boston"

[Video] How The Boston Globe used customer insight to create new strategy

In this MarketingSherpa blog post, watch and video excerpt from last year’s Optimization Summit. Peter Doucette, Executive Director of Circulation Sales & Marketing, The Boston Globe, presented how his company transitioned from a free to paid product. This year, Peter will return to Optimization Summit 2013 with an part two presentation of the transition.
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$150 off LinkLove Boston

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You can get 20% off entry to LinkLove Boston if you quote this discount code: WORDVIPBOSLL1602

It's not your run of the mill SEO conference. Run by SEO agency, Distilled, LinkLove Boston is the conference for advanced SEOs and link builders.

Distilled have recruited cutting edge SEOs who will be sharing case studies on what's working, what's not, emerging trends, and new technologies to help you measure your results.  Get high-level learning you won’t experience anywhere else.

Topics likely to be covered are: how to perform effective outreach, creating content that deserves to get links, performing advanced link profile analysis and how link building ties in with social media.

You can see the LinkLove Boston agenda. The event takes place at the Joseph B. Martin Conference Center at Harvard Medical School on Monday 2nd April 2012.

And remember: you can get $ 150 off the entry price (normal price: $ 699; Wordtracker price: $ 549) if you quote this discount code: WORDVIPBOSLL1602

Sign up here: http://www.distilled.net/store/t/ll-bos-2012/

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